Wall Street never saw it coming. Earlier today, BlogCorp launched on behalf of their client a new blog called DealBreaker.com that is taking the world's financial district by storm.

Conceived by founding editor of Gawker.com, Elizabeth Spiers, DealBreaker is a blog covering the news and gossip on Wall Street. Featuring daily snarkiness, funny posts and a publicly-editable wiki called PlayerBase, DealBreaker promises to become the online destination for Wall Street news and gossip.